The old days of finding keywords and then performing organic SEO techniques on your website’s pages and finding links are gone. It’s just not enough anymore to try to carry out a successful SEO strategy without social media included in the mix.
What do I mean when I say Social Media?
When most people think of “social media” they think of Facebook and Twitter. True, these are social media outlets and chances are, depending on the nature of your business and your target prospects, these social media outlets should be included in your SEO strategy.
But many people overlook the fact that blogs are also considered part of social media, and they can play a big role in the success of your SEO campaign, especially if they are integrated with other social media outlets, including Facebook, Twitter and for many – especially B2B businesses – LinkedIn.
Regularly posting blog content generates leads. Plain and simple. Proven. A recent Hubspot study confirms it. See Bigger Business Blogs Generate More Leads.
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