Saturday, May 19th, 2012

Image for Marketing Manager Post

What’s in a name? A strategic partner (copywriting agency) of mine recently agreed to allow me to manage both internal and client online marketing initiatives. But what to call myself?

A Plethora of Options

I had several choices for a suitable title and pitched a few to her. I could be known as the:

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TweetLot’s of people have been having fun creating a video of their Search Story on YouTube courtesy of a new Google app that makes it fast and easy. Here’s mine:

Michael Rowles

Michael Rowles
1971-2010

I was deeply saddened and shocked by the unexpected passing of Michael Rowles, a long-time client whom I recently got to know as a friend.

By connecting up with Michael on Facebook, I learned about his newborn baby, Cash Duncan Rowles (who I believe is about 11 months old) and his wife Avery. While many who use social media for their business would prefer not to have their family information exposed, it was through this connection that I could relate a bit to Michael’s life and occasionally interject personal stories in our phone conversations…Read the full post

Standing out in a Social Media Crowd

I’ve been busy lately – working for my clients and their clients. In the meantime, I’ve decided that the old HelpDocuments.com domain just didn’t make much sense for me anymore.

When I started HelpDocuments.com I was a contract technical writer. It only made sense – Help – like online help, and Documents – for all of the documents that I created. But I don’t get many technical writing contracts any more.

I had decided some time ago that it wasn’t worth constantly paying for software upgrades for RoboHelp and Framemaker, buying technical documentation software like Madcap Flare and all the stuff that goes with it to fit myself into a niche I found somewhat boring.

It’s all about the web for me, and it has been for years. Read the full post